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Sometimes a conference call is no big deal. You pick up the phone, dial in, have your conference and it’s over. Other times, a conference call is a true event. And like any event, it takes planning, coordination and follow-up to pull it off.
Let’s say, for example, you’re in Investor Relations. More and more companies today are using teleconferencing for their quarterly earning report meetings. It saves money—a good thing when the subject is earnings. Analysts listen in, question and answer sessions may be conducted, people need to be invited, logged in, polled, and the whole event needs to be recorded and kept available for shareholders who couldn’t make the carefully scheduled call. An event conference call such as this, clearly requires organization, planning, and follow-up. Not every conference call company has what it takes to provide it. When looking for a company to handle your event conference call make sure they’re up to the quality of the event. Ask to see if they will:
- Assign you an event coordinator. You shouldn’t have to coordinate the details. And it’s good to have a single source to go to for last minute changes, etc.
- Help promote the event. A good event conference call company will create attendee lists for you, get invitations out, and offer you telemarketing support in getting the word out.
- Help support the event. Do they offer online registration? Credit Card processing? etc.
- Assign a dedicated operator. Your operator stays on for the full duration of the call. Make sure they offer a private communication direct to the operator.
These days an event conference call is often the meeting venue of choice for such things as presentations, press conferences, focus groups, product rollouts and, investor relations events. Support services have evolved along with teleconferencing technology itself to the point that you can expect a professional company to do everything from blast faxing your conference documents to everyone on your list to blast voice messaging personally inviting them to attend your meeting. Event conference calls have become truly professional events that provide multiple cost-efficiencies. For more information on what to expect from an event conference call visit our website today.
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